Enter now to win free books, gadgets, software, tech and event tickets every single month.
The 7 Minute Mentor podcast by Mark Asquith

417 – The Simple Formula For Making The Right Decision Every Time

The 7 Minute Mentor by Mark Asquith

New episodes every weekday!


Once you know you need to focus on what you want to be, not what you do, you’re equipped to make the right decision every time you’re faced with a tough choice.

I’m not impervious to this, I used to make decisions based on what I was doing https://www.excellence-expected.com/416-focussing-on-what-you-do-means-that-you-tarnish-every-decision/

I turned down speaking gigs because it would take me out of the office and “put me behind”. I missed out on a lot of opportunities before I realised the mistake I was making.

Soon I was making decisions very, very differently.

Eventually, it became a simple formula that anyone can take and apply in their own lives. I talk more about this in podcast episode 417 of The 7 Minute Mentor https://www.excellence-expected.com/7-minute-mentor/

The Formula to Being An All-Star Decision-Maker

  1. An opportunity passes across your desk.
  2. Ask yourself: “Is this going to take me one step closer to feeling how I want to feel, to living how I want to live, or to being how I want to be?”
  3. If yes, figure out how to take it on without running everything else into the ground. Your lifestyle needs to be maintained https://www.excellence-expected.com/401-the-pursuit-of-happiness-or-the-maintenance-of-lifestyle/, remember, as you transition into your ideal life.

Don’t get me wrong, it’s not perfect. I’ve made some “questionable” decisions using this formula, but I haven’t regretted a single one.

Decision paralysis can beat the best of us. Drill this formula into your head. It will cut through the noise and illuminate the only things that really matter.

How I Used The Formula to Claw Myself Out of Burnout

From February to April 2018, I was on the edge of burnout.

Our designer had left Podcast Websites https://podcastwebsites.com/. His leaving scuppered a lot of our plans. We had to make structural changes and be super decisive on a daily basis.

We had to decide whether to recruit a new designer and be the same as we were, or make some bold moves and recruit differently to become the business we want to be for the next 10 years.

We had to make some ballsy changes while covering the additional workload. We did well, but it pushed me to the edge. My decision-making became slower. I started second-guessing everything. At times, it felt as if I could no longer trust myself to make the right call anymore.

But, applying the formula saved me.

During this time I leant on the formula whenever I had a decision to make. When I sensed I couldn’t trust my own intuition, I used the magic question to cut through all my time-wasting uncertainty:

“If we say yes to this decision, will it take us closer to being how we want to be as a business, and will it allow me to live my life how I want to live it and help me feel how I want to feel?”

I applied it to every decision I had. Somehow, it worked every time. We came out strong.

If you have defined what you want to be, you can fall back on this formula, too.

Practice The Formula Until It’s Muscle-Memory

This is not some hypothetical thought exercise.

The formula needs to become muscle-memory for you. Practice it on a few hypothetical opportunities, or onto ones you have either taken or turned down in the past. It might be a little painful to see your old decisions in such a naked new light, but you will only build resilience by building what you want to be.

If you’re not moving toward what you want to be, you’re moving away from it. Let’s only make decisions that’ll move us closer, shall we?

If you want help with solving your business problems then come along and join me at my free coaching sessions that I run every single Friday live on Facebook https://www.facebook.com/mrasquith/– 4pm UK, 11am Eastern, 8am Pacific. Together we can define, challenge and conquer your biggest problem.

Reserve your seat https://www.excellence-expected.com/freecoaching on the next free coaching session, now.

Don’t forget, the more you expect from yourself, the more you WILL excel!

By the way, I’m a big believer in email marketing and in having the best email marketing tool to help you grow your email list. That’s why I use AWeber and I’ve paired up with them to bring you a special offer – just head to https://www.excellence-expected.com/aweber and use code exex.

About the author, Mark

Mark Asquith is a serial entrepreneur who has built globally successful design, marketing, software and digital businesses since he quit his real job in 2005.

A passionate podcaster, global keynote speaker and helpful bloke, Mark is the co-founder of Podcast Websites and the creator of Excellence Expected. He has a terribly embarrassing beard.

Subscribe to free content upgrades

Do you have an email list?
You need to build & maximise one, now.

Write Better Emails in
6 days

Stuck on what to write in your emails?

  • 6-day course on how to write your most important emails.
  • 30+ fill-in-the-blank content templates -
    Copy. Paste. Edit. Send.

Become an Email Marketing Master

Ready to level up your email marketing?

  • Access ALL of AWeber’s Email Master Class content for free.
  • 6 videos of instructional videos covering all key areas of email marketing.

Education by


Every Friday at
4pm UK, 11am Eastern, 8am Pacific
I am live delivering free coaching to YOU.

It's that simple. No catches.

What's your next step?